How To Create Audio That Sells: A Mini Course

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Selling a successful audio product can be just as difficult as creating the audio itself. This course, taken from our webinar, explains everything you need to successfully sell your audio product, from audio business models to getting and keeping a paid audience.

Are you looking to sell your audio product, but aren't quite sure how to go about it?

Whether you are looking to step into the world of audio content or looking to enhance your existing work, this course breaks down everything you need to know to successfully sell your audio product.

Creating an audio product is only half the battle, without a clear marketing strategy, your audio won't sell. Listen to Soundwise Founder Natasha Che, as she discusses how to sell your audio, including topics like what kinds of audio content you can create, to building and maintaining a successful customer base. Audio products from some of the most outstanding audio-creators are shared to provide you real-world examples of these techniques in action. By the end of this course, you will have the knowledge and tools to effectively sell your audio product, whether it be audiobooks, podcasts, audio courses, or even something a bit more unconventional.



Understand how to make the most out of audio
An in-depth analysis of the different business models available
Learn the different methods for pricing your audio product
Discover how to build and sustain a customer base


Natasha Che
Natasha Che is the founder of Soundwise. An entrepreneur, and award-winning podcast host, her work has been featured on Huffington Post, Entrepreneur, National Association of Broadcasters, Podcast Movement, Thrive Global, YourTango, Sivana East, among others. Natasha holds a PhD in Economics from Georgetown University and lives in Washington DC.


1: How do I access the audios?

After you register for the audio program, you will be instructed to download the Soundwise mobile app. When you sign in on the app, the program you registered for will automatically load in your library.

2: Can I listen offline?

Yes. Tap on the download icon next to an audio track will download the track to your phone. Simply download the audios when you have wifi and you can listen to them anywhere you go.

3: What should I do if I have technical issues?

Check out common troubleshooting tips here. If the issue is not resolved, please write to

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