FMCG & Beverage Business Modeling Course

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This is the holy grail of FMCG and Beverage development, sales & distribution. It’s not only how to write a business plan, get funding, & execute a business model, it’s a roadmap on how to get the right product, the perfect channel, and sell to the consumer repeatedly. In Audio, Video, & Templates.


How to Write a Killer Beverage Business Plan to Get Sales and Funding for your FMCG or Beverage Project

It does not matter if you’re a FMCG or beverage industry start-up or an executive with thirty years of experience.

This FMCG and Beverage Course is a success template for product development, for marketing to distributors and retailers, and to connect with consumers.

Yes, it starts with an idea, with a vision. You can see a product, maybe it’s a functional beverage, or supplements, maybe a new product for supermarkets or convenience stores. How to start? Where to start? How much time and money will I need? These are the top questions that should be on your mind.

It doesn’t matter if you’re starting on your fist FMCG (Fast Moving Consumer Good) or beverage project. You need a plan, you need development, you need to sell your idea to your boss, or to investors. What you need is a Business Model.

If you want funding or an incredible internal operational business plan you need to follow best practices. The ones used by successful entrepreneurs that know how to grow exponentially. You need a Growth Hack business plan.

This is exactly what you get with this program. You get the proven methodologies that my clients have used to grow their business exponentially. One of my best customers grew from zero to $200 million dollars per year in only five years. How is this possible? Well, you need to start with a killer business plan.

Not only that… My customers and projects have raised over $100 million dollars. I’m also a beverage expert that just so happens to manage a small investment fund of $10 million dollars. I often speak in Silicon Valley, Orange County and Wall Street on raising capital.

I also advice institutional investors on how to review projects and invest in beverage companies. Yes, that’s right. I’m on their corner when they go over deals. I’m the asshole in the room that tears business plans apart because they don’t have the basic information, they need to make the next cut. Now let me ask you this. Who is in your corner?

Most FMCG and Beverage Business Plans Suck!

It’s not you, it’s just that nobody told you how to build a FMCG or Beverage Business Plan.

Unless you have a FMCG, Beverage, and Retail analyst on your team, combined with t Sales VP, Marketing VP, CFO and COO, you really don’t know what you need to write down in your business model and your business plan.

Most people don’t have this team, so yes, their business plan sucks!

Is this a harsh statement? No, they really do suck. OK, they have nice graphics, maybe a few slides of information they got from the internet about the market, and a mock-up or logo of their business. The business plans then continue to talk about how great their product is. Really? Every single business plan tells me the same thing. But not you. You’ll build a killer business model, and then a fantastic business plan.

The problem is not only that their business plan sucks, the problem is that once they get funding, they don’t have procedures. They don’t know what to do tomorrow or the next days, so they go to trade shows or panels to figure it out. NO, you’re supposed to know this already. This is why you go through the process of writing a business model. This course will take you step by step through this process, complete with notes and templates.

After reviewing more than 100 business plans, I can tell you one thing with certainty. Most business plans suck. They are almost copy-paste information of online research about the industry followed by bogus spreadsheets based on no real costs of acquisition of customers and a marketing strategy listing posters, stickers and sampling events. Oh my god, don’t waste my time. Don’t waste the investor’s time. That’s not goanna sell.

Write a Killer Business Plan That Gets Results and Has a REAL Value to Stakeholders

I’m not talking about a business plan that talks about your product and a spreadsheet with your costs. Anyone can do that. You can download that after a google search. You do that and you’ll have what everyone else has with the sameresults.

I’m talking about a business plan that will blow investors out of the water. A plan that will answer their questions in detail, a plan that will explain exactly how you’ll double and double and double your business without any hype or any dumb answers like “I’ll capture 1% of the market.”

What are your takeaways form this beverage business plan video program?

1. How to get funding for your FMCG or Beverage project

2. How to conduct proper FMCG and beverage research

3. Is your executive summary important?

4. Explaining an exit strategy to investors

5. Do you have your FMCG and beverage consumer marketing in place?

6. Your 3-tier FMCG and beverage pricing strategy

7. Finally, about your product, development, and production

8. How to list your management team

9. Business Plan recommendations form my experience

10.What investors really look for

11.How to finish your entire FMCG and beverage business plan in one day

12.Complete with the program on Audio and on Video

13.Notes and exercises to develop your business plan

14.Slides to follow along the audio, or use as your business model template

This FMCG and Beverage mastermind course will change how you approach your business plan and your entire business.

It will save you hours of time in dumb research and unnecessary writing and get you straight to the point. What you need to know to succeed in FMCG and beverages and what investors want to see.

Invest an hour and a half with me and this program and save forty hours of googling, research, and

This FMCG and beverage mastermind course is perfect for new entrepreneurs producing and launching their product to market.

It’s also made as a learning and training system for large organization that need training for a dozen or hundreds of salespeople, marketing employees, or anyone that has a project around development, marketing and sales of FMCG.

The course is delivered in audio and video, with slides and exercises ready for download. For fast results, you can download my phone app and listen to the courses from your phone, at any time you want. The idea is that you’re not tied down to your desk or computer. You can listen on the go, while exercising, in the car, or anywhere. If you want to see some of the content, you can jump to the videos or download the slides and follow along.

When you’re ready to act, start the notes and exercises. More than just notes, they are a roadmap, a template, for developing a master plan and procedures for your FMCG development, marketing, and sales.

After you buy this course. You’ll be redirected to instructions on how to get the app for your phone. The entire course will be there waiting for you. Killer Beverage Business Plan to Get Sales and Funding for your FMCG or Beverage Project

It does not matter if you’re a FMCG or beverage industry start-up or an executive with thirty years of experience.

This FMCG and Beverage Course is a success template for product development, for marketing to distributors and retailers, and to connect with consumers.

Yes, it starts with an idea, with a vision. You can see a product, maybe it’s a functional beverage, or supplements, maybe a new product for supermarkets or convenience stores. How to start? Where to start? How much time and money will I need? These are the top questions that should be on your mind.

It doesn’t matter if you’re starting on your fist FMCG (Fast Moving Consumer Good) or beverage project. You need a plan, you need development, you need to sell your idea to your boss, or to investors. What you need is a Business Model.

If you want funding or an incredible internal operational business plan you need to follow best practices. The ones used by successful entrepreneurs that know how to grow exponentially. You need a Growth Hack business plan.

This is exactly what you get with this program. You get the proven methodologies that my clients have used to grow their business exponentially. One of my best customers grew from zero to $200 million dollars per year in only five years. How is this possible? Well, you need to start with a killer business plan.

Not only that… My customers and projects have raised over $100 million dollars. I’m also a beverage expert that just so happens to manage a small investment fund of $10 million dollars. I often speak in Silicon Valley, Orange County and Wall Street on raising capital.

I also advice institutional investors on how to review projects and invest in beverage companies. Yes, that’s right. I’m on their corner when they go over deals. I’m the asshole in the room that tears business plans apart because they don’t have the basic information, they need to make the next cut. Now let me ask you this. Who is in your corner?

Most FMCG and Beverage Business Plans Suck!

It’s not you, it’s just that nobody told you how to build a FMCG or Beverage Business Plan.

Unless you have a FMCG, Beverage, and Retail analyst on your team, combined with t Sales VP, Marketing VP, CFO and COO, you really don’t know what you need to write down in your business model and your business plan.

Most people don’t have this team, so yes, their business plan sucks!

Is this a harsh statement? No, they really do suck. OK, they have nice graphics, maybe a few slides of information they got from the internet about the market, and a mock-up or logo of their business. The business plans then continue to talk about how great their product is. Really? Every single business plan tells me the same thing. But not you. You’ll build a killer business model, and then a fantastic business plan.

The problem is not only that their business plan sucks, the problem is that once they get funding, they don’t have procedures. They don’t know what to do tomorrow or the next days, so they go to trade shows or panels to figure it out. NO, you’re supposed to know this already. This is why you go through the process of writing a business model. This course will take you step by step through this process, complete with notes and templates.

After reviewing more than 100 business plans, I can tell you one thing with certainty. Most business plans suck. They are almost copy-paste information of online research about the industry followed by bogus spreadsheets based on no real costs of acquisition of customers and a marketing strategy listing posters, stickers and sampling events. Oh my god, don’t waste my time. Don’t waste the investor’s time. That’s not goanna sell.

Write a Killer Business Plan That Gets Results and Has a REAL Value to Stakeholders

I’m not talking about a business plan that talks about your product and a spreadsheet with your costs. Anyone can do that. You can download that after a google search. You do that and you’ll have what everyone else has with the sameresults.

I’m talking about a business plan that will blow investors out of the water. A plan that will answer their questions in detail, a plan that will explain exactly how you’ll double and double and double your business without any hype or any dumb answers like “I’ll capture 1% of the market.”

What are your takeaways form this beverage business plan video program?

1. How to get funding for your FMCG or Beverage project

2. How to conduct proper FMCG and beverage research

3. Is your executive summary important?

4. Explaining an exit strategy to investors

5. Do you have your FMCG and beverage consumer marketing in place?

6. Your 3-tier FMCG and beverage pricing strategy

7. Finally, about your product, development, and production

8. How to list your management team

9. Business Plan recommendations form my experience

10.What investors really look for

11.How to finish your entire FMCG and beverage business plan in one day

12.Complete with the program on Audio and on Video

13.Notes and exercises to develop your business plan

14.Slides to follow along the audio, or use as your business model template

This FMCG and Beverage mastermind course will change how you approach your business plan and your entire business.

It will save you hours of time in dumb research and unnecessary writing and get you straight to the point. What you need to know to succeed in FMCG and beverages and what investors want to see.

Invest an hour and a half with me and this program and save forty hours of googling, research, and

This FMCG and beverage mastermind course is perfect for new entrepreneurs producing and launching their product to market.

It’s also made as a learning and training system for large organization that need training for a dozen or hundreds of salespeople, marketing employees, or anyone that has a project around development, marketing and sales of FMCG.

The course is delivered in audio and video, with slides and exercises ready for download. For fast results, you can download my phone app and listen to the courses from your phone, at any time you want. The idea is that you’re not tied down to your desk or computer. You can listen on the go, while exercising, in the car, or anywhere. If you want to see some of the content, you can jump to the videos or download the slides and follow along.

When you’re ready to act, start the notes and exercises. More than just notes, they are a roadmap, a template, for developing a master plan and procedures for your FMCG development, marketing, and sales.

After you buy this course. You’ll be redirected to instructions on how to get the app for your phone. The entire course will be there waiting for you.

WHAT YOU WILL GET

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How to get funding for your FMCG or Beverage project
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How to conduct proper FMCG and beverage research
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Is your executive summary important?
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Explaining an exit strategy to investors
trip_origin
Do you have your FMCG and beverage consumer marketing in place?
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Your 3-tier FMCG and beverage pricing strategy
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Finally, about your product, development, and production
trip_origin
How to list your management team
trip_origin
Business Plan recommendations form my experience
trip_origin
What investors really look for
trip_origin
How to finish your entire FMCG and beverage business plan in one day
trip_origin
Complete with the program on Audio and on Video
trip_origin
Notes and exercises to develop your business plan
trip_origin
Slides to follow along the audio, or use as your business model template

YOUR GUIDE

Jorge Olson
Jorge Olson has helped wholesale distribution companies grow to $100 Million and even $200 million dollars as President, CMO and COO. He’s also owned and operated distribution companies in the USA and in Mexico including a Miller Beer distributorship.

Mr. Olson has owned brands, distribution, and marketing companies. He’s worked on more than one hundred FMCG engagements with entrepreneurs, large CPG companies, and institutional investors.

He is the author of more than ten books including Build your Beverage Empire and Wholesale MBA. Jorge has developed more than 1,000 FMCG and more than 50,000 FMCG executives subscribe to his blog and newsletter.

Jorge’s courses and seminars are not only eye opening; they are also entertaining. His storytelling will keep you glued to the content as you get out of the box knowledge you can apply to your business the very same day. He has been featured on The Wall Street Journal, Forbes, New York Times, Success Magazine, Inc. Magazine, ABC, CBS, NBC, Fox, Yahoo Finance, and others.

FREQUENTLY ASKED QUESTIONS

1: How do I access the audios?

After you register for the audio program, you will be instructed to download the Soundwise mobile app. When you sign in on the app, the program you registered for will automatically load in your library.

2: Can I listen offline?

Yes. Tap on the download icon next to an audio track will download the track to your phone. Simply download the audios when you have wifi and you can listen to them anywhere you go.

3: What should I do if I have technical issues?

Check out common troubleshooting tips here. If the issue is not resolved, please write to support@mysoundwise.com.

Get Access for USD 497.00