The five biggest mistakes that coworking community builders make.
Building a thriving coworking community is an art. But even the best intentions can be derailed by a few common, yet critical, mistakes.
Are you falling into any of these traps?
Selling an Empty Promise: Don't sell the idea of a community before it exists. First, build your core group of members. Their energy, connections, and stories are the real, authentic vibe you can then share with the world.
Forgetting True Hospitality: Hospitality isn't a £20,000 coffee machine. It's the simple, human art of making every single member feel seen, heard, and genuinely welcome. It’s the small things that make the biggest difference.
Ignoring Inclusion: Be intentional about building a true community, not an exclusive clique. A space that actively welcomes people from all backgrounds is a space that will thrive.
Having Messy Communication: Your communication must be crystal clear. Members should never have to guess what's happening, when to show up, or how to get involved. A simple, reliable process builds trust and engagement.
Chasing Growth Over Quality: A room of 100 disconnected individuals is a failure. A group of 20 deeply connected members is a success. Always, always prioritise the quality of your connections over the quantity of your members.
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5 Biggest Mistakes Coworking Community Builders Make
(And How to Avoid Them)
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